The book highlights the importance of preparation in each phase. It is suitable for all readers, encouraging them to apply their skills and think critically about the strategic process with optimism and creativity. The pocket book is portable, easy to carry, and suitable for designers’ way of life who like to find inspiration everywhere. Zahra designed the book and wrote the content by reading various articles to support it.

The target audience for this book is all readers worldwide, especially designers, design students, and design employees to study and as a guide in the preparation step in design graphics.